If your enterprise suffers from strategic ambiguity or unpredictable growth, the root cause is often "hidden positioning problems". These flaws prevent your message from achieving cognitive resonance and compelling action.
Our audits transform ambiguity into undeniable precision, providing the comprehensive blueprint for transformation needed to maximize market value.
Position-Shift offers two systematic audit services, both updated to integrate Dual Process Theory principles, cognitive bias management, and Personal ROI evaluation.
Positioning Quick Scan
A rapid, initial assessment of positioning quality. This serves as a "System 1 hook" by quickly appealing to an immediate emotional response.
Inputs: Public-facing content (Website homepage, LinkedIn profiles). Output: Overall Positioning Quality Score, Categorization ("Clear Positioning Issue" or "Potential Opportunity"), and a summary of findings.
Full Positioning Audit
A comprehensive diagnosis of "hidden positioning problems" and "strategic drift". Its objective is to provide a "comprehensive blueprint for transformation".
Inputs: All relevant digital assets (website, sales collateral, internal documents), along with Deep Discovery Insights (Phase 1 questionnaires and executive interviews). Output: A detailed "Full Positioning Quality Audit" document with granular findings and actionable suggestions.
Our audits systematically assess your strategic position against the comprehensive criteria of the enhanced 23-Header Positioning Grid. We check how effectively your content targets the human element of decision-making:
Your strategic journey begins with diagnosis. The audit provides the precise, actionable insights necessary to deploy Position-Shift's AI-powered Emotion-Logic Engine and resolve your identified gaps.
Your strategic journey begins with diagnosis. The audit provides the precise, actionable insights necessary to deploy Position-Shift's AI-powered Emotion-Logic Engine and resolve your identified gaps.